Amsterdam Court of Appeals: another attempt by LVMH to prevent Gucci pursuing its successful multi-brand strategy

Redazione Nove da Firenze
Redazione Nove da Firenze
28 novembre 2000 07:54
Amsterdam Court of Appeals: another attempt by LVMH to prevent Gucci pursuing its successful multi-brand strategy

Gucci will oppose LVMH's action in the Enterprise Chamber, and is confident that it will prevail. This court has previously upheld Gucci's alliance with PPR. This partnership has been endorsed by independent shareholders in two interim shareholders votes and it has been a major success, driving Gucci's multi-brand strategy and delivering significant shareholder value. Gucci is confident that should the Enterprise Chamber decide to hear this case it will continue to uphold the Gucci-PPR alliance.
LVMH's application in the Enterprise Chamber is yet another attempt to prevent Gucci pursuing its successful business strategy, which places Gucci in direct competition with LVMH in many areas of the luxury goods business.

In a counterclaim filed in October by Gucci in the District Court as part of its defence against LVMH, Gucci asked the court to rule that LVMH, the largest supplier of luxury leather goods and a significant shareholder in Gucci, is abusing its position by exercising an anti-competitive influence over Gucci's business. Accordingly, Gucci asked the court to require the orderly divestiture of LVMH's shareholding in the Company.
LVMH alleges for the first time that there were inappropriate grants of stock options to certain members of senior management.

For the record, in July 1999 shareholders authorized 1.5 million shares for grant under Gucci's Incentive Stock Option Plan and in June 2000 authorized an additional 6.0 million shares. In each case, the vast majority of independent shareholders voted in favour of the authorization. In addition, and consistent with Gucci's long standing policies and practices, options were granted to Gucci's senior management following a recommendation by the Remuneration Committee of Gucci's Supervisory Board, the majority of whom are independent Directors, and approved by the full Board, the majority of whom are independent Directors.

Gucci rejects LVMH's allegations. Moreover, Gucci notes that LVMH voted in favor of the 1999 authorization and did not oppose the 2000 authorization.
Gucci Group N.V. is one of the world's leading multi-brand luxury goods companies. Through the Gucci, Yves Saint Laurent, Sergio Rossi and Boucheron brands it designs, produces and distributes high-quality personal luxury goods, including ready to wear, handbags, luggage, small leather goods, shoes, timepieces, jewelry, ties and scarves, eyewear, perfume, cosmetics and skincare products.

The Group directly operates stores in major markets throughout the world and wholesales products through franchise stores, duty free boutiques and leading department and specialty stores. The shares of Gucci Group N.V. are listed on the New York Stock Exchange and on the Amsterdam Stock Exchange.

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